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Southeast Asia IP Demand

Regional analysis of 25 currently observed IPs across 9 countries · all-time observed: 131 · population evidence collected through 2026-10-18

9

Countries

25

Currently Observed

131

All-Time Observed

ONE PIECE

Top IP

B2B market-use path

Compare IP candidates across Southeast Asia

For brands, agencies, licensors, licensing and merchandising teams, and entertainment strategy teams comparing markets before choosing where to investigate IP collaborations.

  • Compare country-level signal patterns inside the region.
  • Shortlist IPs for local partner, retail, campaign, or licensing review.
  • Request a country/IP demand brief before commercial outreach.

Local Signal Totals are local, source-specific signals. They are not CVS, not market size, not audience size, not revenue, not sales, and not globally comparable demand.

Country context is the entry point; comparison uses visible CVS components.

Compare IP candidates by regionRequest a country demand briefGet an internal proposal sample

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Answer and citation guide

How to use Southeast Asia regional signals

Measures
Region-local IP signal totals across 9 tracked countries, built from the same bounded country-ranking semantics used by country pages.
B2B use
Use this page to compare markets inside the region, shortlist IP/country combinations, and decide what needs a country-specific brief.
Does not prove
It does not prove regional market size, audience size, revenue, sales, market share, licensing value, ROI, or globally comparable demand.

Caveats and next steps

  • Regional totals are local additive source-signal views after per-country bounding; they are not 0-100 CVS scores.
  • Country coverage and source freshness can differ inside the region, so weak evidence should be treated as a caveat.
  • Use this as a prioritization input before buyer, rights, legal, and commercial diligence.

Top 20 IPs in Southeast Asia

Local Signal Total is a region-local additive view built from the same bounded country-ranking semantics used by country pages. It is not a 0-100 CVS score and is not globally comparable.

#IPLocal Signal TotalCategoryCountries
1ONE PIECE267anime6
2Genshin Impact221game3
3Naruto202anime4
4Minecraft183game3
5SPY x FAMILY167anime3
6Attack on Titan164anime2
7Spider-Man146western2
8Horimiya143anime3
9Chainsaw Man132anime2
10Roblox113game3
11Solo Leveling112anime2
12Crybaby108character2
13DAN DA DAN102anime2
14WIND BREAKER Season 2100anime1
15HAIKYU!!86anime2
16Tokyo Ghoul79anime1
17JUJUTSU KAISEN78anime2
18Demon Slayer: Kimetsu no Yaiba75anime2
19BLUE LOCK74anime1
20Hirono72character3

Country Comparison

Top Local Signal Total uses the same bounded country-ranking helper as the country pages. Values are source-specific local signals, not CVS.

CountryIPsTop IPTop Local Signal Total
🇮🇩Indonesia129WIND BREAKER Season 2100
🇲🇲Myanmar15Attack on Titan100
🇲🇾Malaysia13Naruto74
🇰🇭Cambodia8Crybaby100
🇹🇭Thailand1ONE PIECE20
🇻🇳Vietnam1ONE PIECE20
🇵🇭Philippines1ONE PIECE10
🇸🇬Singapore---
🇱🇦Laos---

Category Breakdown (Top 20)

14

anime

3

game

2

character

1

western

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Region pages show local additive source-signal totals from bounded country-ranking rows. These regional totals are not CVS and are not audience, revenue, market share, or globally comparable demand. CVS scores are recomputed daily at 11:00 UTC, franchise snapshots are generated daily at 12:00 UTC, and rankings reflect aggregated demand signals, not revenue. Full methodology. Data published under CC BY 4.0.