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Insights

Monthly reports, signal notes, and data-driven IP analysis for entertainment demand, licensing, and market signals.

Editorial frame

Demand signals are observational business intelligence, not audience, sales, revenue, or valuation claims.

For brands, licensors, and agencies

Turn IP rankings into business decisions

IP Ranking helps teams evaluate which anime, game, and character IPs are gaining demand, where regional momentum is growing, and which franchises may fit licensing, merchandising, or brand collaboration opportunities.

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business guideInsight

What Makes an Entertainment IP Valuable?

A strategic guide to demand visibility, audience fit, character recognition, licensing flexibility, regional relevance, and why demand signals are not valuation.

Jun 3, 2026· IP Ranking Research· 8 min read
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business guideInsight

How Brands Choose Anime IP for Collaborations

A practical B2B guide to audience fit, territory fit, category fit, rights complexity, and how demand signals can support anime collaboration shortlists.

Jun 3, 2026· IP Ranking Research· 8 min read
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business guideInsight

What Is Anime Licensing? A Business Guide for Brands and Agencies

A business-focused guide to anime licensing, rights-holder workflows, common use cases, and how public demand signals can support IP selection.

Jun 3, 2026· IP Ranking Research· 7 min read
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signal noteInsight

Early June Anime Signal Note: AniList Adds Small Movement to Undead Unluck and JoJo Stone Ocean

A conservative weekly signal note on the first AniList scheduled run, small CVS movement, and why public Movers is not ready yet.

Jun 1, 2026· IP Ranking Research· 4 min read
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industry insightInsight

Why Crayon Shin-chan Is Popular Across Korea, Taiwan, Spain, China, and Thailand

Crayon Shin-chan travels through different market lenses: survey-backed recognition in Korea, family-anime familiarity in Taiwan, licensing continuity in Spain, collectible-toy visibility in China, and brand-campaign visibility in Thailand.

May 28, 2026· ipranking Research· 9 min read
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methodologyInsight

Pokémon: The $100B Franchise Narrative and What Current Weekly Data Actually Shows

Pokémon's '$100 billion+ franchise' status originates from a Wikipedia list with acknowledged accuracy limitations. License Global 2025 puts annual retail at $12B. Here's what current weekly demand data across 86 normalized CVS markets actually shows, and why all four metrics are needed.

May 22, 2026· ipranking Research· 6 min read
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animeBlog

Anime Production Committees Explained: How Rights, Revenue, and Licensing Work in Japanese Anime

An anime production committee is a business structure where multiple companies share production costs, promotion costs, and commercial risk. This article explains how production committees work, how rights and licensing windows are managed, and why the structure matters for overseas licensing and IP collaboration.

May 19, 2026· IP Ranking Editorial· 19 min read
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industry insightInsight

Godzilla Global IP Strategy: Licensing, Merchandise Demand, and Toho Franchise Signals

A public demand-signal analysis of Godzilla's licensing visibility, merchandise interest, theatrical momentum, and Toho franchise strategy.

May 15, 2026· ipranking Research· 5 min read
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industry insightInsight

Hello Kitty's Global Demand in 2026: Multi-Character Strategy, Digital Pivot, and the ASEAN Signal

How Sanrio's multi-character strategy is reshaping Hello Kitty's global demand profile. Financial data, Netflix breakouts, and weekly demand signals across 86 normalized CVS markets tell a story that annual licensing reports cannot.

May 8, 2026· ipranking Research· 5 min read
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methodologyInsight

Comparing the 5 Major IP Ranking Data Sources: ipranking, Parrot Analytics, Habo IP Index, License Global, and Statista

A side-by-side comparison of the five major entertainment IP measurement systems: what each measures, how it works, and when to use which. From real-time demand signals to historical franchise revenue, no single source captures the full picture. This guide maps the landscape.

May 3, 2026· ipranking Research· 10 min read
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industry insightInsight

When the Category of 'Anime IP' Starts to Dissolve

By Q1 2026, the boundaries separating anime, gaming, and character IPs have become commercially meaningless. ipranking.io's Global Top 20 shows why Resident Evil, Elden Ring, and Spider-Man now compete in the same demand pool as One Piece and My Hero Academia, and what that means for IP owners.

Apr 30, 2026· ipranking Research· 4 min read
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methodologyInsight

No Signal Yet: Why Missing Data Is Also Data

Among the 278 active IPs on ipranking.io, 157 currently carry a CVS of zero: not because they are unpopular, but because signal has yet to accumulate. What these 'blind spots' reveal about the state of IP tracking itself.

Apr 30, 2026· ipranking Research· 5 min read
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methodologyInsight

How We Measure IP: Transparency as Infrastructure

A detailed explanation of CVS (Cultural Velocity Score), the methodology ipranking.io uses to measure IP strength across 86 normalized CVS markets and 6 data sources, and what transparency means for the industry.

Apr 30, 2026· ipranking Research· 6 min read
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industry insightInsight

The Return of IP Ownership: The Quiet Shift Toward ASEAN

Toho's 2026 earnings disclosure, combined with ipranking.io demand data across 86 normalized CVS markets, reveals a structural shift in global entertainment IP: away from streaming-distributor dependency, and toward ASEAN-centered demand that Western indices have systematically underweighted.

Apr 30, 2026· ipranking Research· 4 min read
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industry insightInsight

ipranking Weekly Brief: Week 17, Apr 20 - Apr 26, 2026

Weekly data brief covering 278 entertainment IPs. Historical snapshot top IP: ONE PIECE (CVS 74, 2026-04-26 launch snapshot).

Apr 21, 2026· ipranking Research· 2 min read
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charactersBlog

Labubu Demand Analysis: Tracking a Character IP Lifecycle with Data

Using IP Ranking's multi-source data, we trace Labubu's demand lifecycle from viral breakout to global expansion.

Apr 19, 2026· IP Ranking Editorial· 12 min read
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animeBlog

One Piece Global Demand: Country-Level Signals Behind a Worldwide Anime Franchise

Explore One Piece's global reach through country-level demand signals, fanbase regions, and anime IP popularity patterns. IP Ranking tracks demand signals, not official audience counts or distribution claims.

Apr 18, 2026· IP Ranking Editorial· 11 min read
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charactersBlog

The Labubu Effect: Tracking Pop Mart's Global Explosion

From Hong Kong to Denmark, how a designer toy became the hottest character IP in Southeast Asia.

Apr 17, 2026· IP Ranking Editorial· 10 min read
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gamingBlog

Inside Roblox: Which Games Are Driving the Platform Globally?

Blox Fruits, Adopt Me, and Brookhaven : how individual Roblox experiences have become IPs in their own right.

Apr 16, 2026· IP Ranking Editorial· 11 min read
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gamingBlog

Pokemon vs Mario: Which IP Dominates Southeast Asia?

Google Trends data from 6 Southeast Asian markets reveals which Nintendo franchise owns the region.

Apr 15, 2026· IP Ranking Editorial· 10 min read
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overviewBlog

The Global IP Heat Map: What 40+ Countries Tell Us About Entertainment Trends in 2026

An introduction to IP Ranking and the key findings from our first comprehensive global dataset.

Apr 14, 2026· IP Ranking Editorial· 10 min read
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